McGovern Invests $1.6 Million in Auto Technician Bonuses, In House Training Center to Solve Labor Shortage.


One of auto retail’s toughest ongoing challenges is technician retention:

But McGovern Automotive Group is proving it doesn’t have to be.

The group has put $1.6M into bonuses and built an in-house training program that’s fundamentally changing how they hire and retain service talent.

It was three years ago when McGovern turned a 30-year veteran tech into a full-time recruiter.

Today, a full-blown hiring engine has brought in over 100 new technicians while cutting turnover to 21%.

But McGovern didn’t stop there.

The group built “McGovern University,” a structured onboarding program coves the basics with side-by-side training.

And based on tenure, inspection performance, and certifications…

Average techs bank $6K–$8K in bonuses, while top performers typically clear $18K–$20K.

What's next: McGovern continues expanding the program as the group acquires additional stores, including two pending acquisitions that will bring the portfolio to 36 rooftops.

Read today’s top automotive stories, presented by StoneEagle: https://lnkd.in/eh-qxmzQ

(Data source: Danny Negalha via Daily Dealer Live)

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